Visual Communication
Degree Show 2021

Carmen Yeh
UP.LOADED

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Studio Leader
Alexandra Chalmers Braithwaite
UP.LOADED serves to unearth my personal digital identity through a suite of experiments conducted using my digital data from Facebook over 10 years. A research-based critical design project, these experiments are framed under an ethnographic, self-reflective lens.

Themes such as changes in personality, relationships and identity over time are explored—these experiments act as stimuli, which are paired with a reflective response in the form of code poetry.
We live in a world where digital identities play a crucial role, and our personalities are shaped as our physical and digital lives begin to blur. Our actions online exist in the form of indestructible data, and thus creates an online archive of our identities. What can we learn about ourselves if we investigate this? This perpetual digital space and morphing of identities will become more significant as time goes on—so, it’s time to talk and find out about our online data.

This project acts as a provocation to explore these questions through the sharing of my personal findings. Our digital information is only a few clicks away, and UP.LOADED endeavours to spark that urge to take action and reflect on our digital information to discover new meanings and sense of self.



UTS School of Design, Faculty of Design
Architecture and Building
UTS acknowledges the Gadigal people of the Eora Nation, the Boorooberongal people of the Dharug Nation, the Bidiagal people and the Gamaygal people, upon whose ancestral lands our university stands. We would also like to pay respect to the Elders both past and present, acknowledging them as the traditional custodians of knowledge for these lands.